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The Kodak Lesson: Why Embracing Automation is the Key to Future Success

Collabit / FSM / The Kodak Lesson: Why Embracing Automation is the Key to Future Success
Date: 11 September 2024

Chris Barnes

LinkedIn

Imagine this: It’s 1975, and a young engineer at Kodak, Steven Sasson, invents the world’s first digital camera. You might think this would have been the dawn of a new era for Kodak, the company that revolutionised photography. But instead of capitalising on this groundbreaking innovation, Kodak shelved it. Why? Fear. Fear of disrupting its highly profitable film business.

Fast forward a few decades, and that fear led to Kodak’s downfall. As the world embraced digital photography, Kodak clung to its legacy business, believing the future would wait for them. Spoiler alert—it didn’t. Kodak went from industry leader to bankruptcy in 2012, a cautionary tale of what happens when businesses resist innovation.

Kodak didn’t fail because it lacked innovation. In fact, it pioneered the very technology that disrupted its industry. Kodak failed because it refused to embrace the future when the opportunity was right in front of them.

What Does This Have to Do With Field Service Management?

You might be wondering, what does Kodak’s story have to do with field service management? The answer is simple: the future waits for no one. Just as Kodak clung to the comfort of its film revenue, many field service management companies are holding onto regular site visits as a steady income stream. But here’s the truth: much like Kodak’s film business, this model is becoming outdated.

While traditional site visits bring in revenue, they also lock companies into reactive, time-consuming, and costly processes. The world is moving toward automation, predictive maintenance, and remote monitoring—solutions that offer faster, more efficient ways of serving clients without the need for constant physical presence. With Collabit Connect, you can offer a better, more proactive service—while charging the same or even more to your clients. By adopting these technologies, you deliver more value with less effort, positioning your business as a leader in innovation.

All the data gathered through Collabit Connect, whether from IoT sensors, job updates, or automated reports, is easily accessible through the Collabit Customer Portal. This portal provides a clear, real-time overview of operations, allowing both your team and clients to monitor job progress, view alerts, and track key performance metrics at a glance. It ensures transparency, giving your clients the confidence that everything is running smoothly—and that any issues are addressed before they even know about them.

Collabit Connect: The Future of Automation and IoT in Field Service Management


At Collabit, we believe that we stand at a similar crossroads. Collabit Connect isn’t just software; it’s a new way of managing field service operations. It’s about automating processes, connecting IoT devices, and ensuring that your business runs smoothly, efficiently, and proactively. Much like Kodak’s digital camera, the tools are already here. The question is, will you use them?

Collabit Connect allows for real-time monitoring, predictive maintenance, and automated non-conformance management. These advanced features help you reduce the need for routine site visits by identifying and resolving issues remotely. This isn’t just the future of field service management—it’s the present. And just like digital photography, it’s here to stay.

The beauty of adopting automation through Collabit Connect is that it doesn’t just cut costs—it enhances the level of service you can offer to your clients. By leveraging data and predictive tools, you can deliver more accurate, proactive solutions while maintaining or even increasing your fees. This approach not only boosts your bottom line but also strengthens your client relationships by offering a more efficient and reliable service.

The parallels are clear. Kodak had the technology but failed to act. Today, many in field service management face a similar decision: cling to the old model of regular site visits or embrace the future of automation. With Collabit Connect, you can make that leap before your competitors do.

Don’t Be Left Behind


Kodak’s downfall is a stark reminder that standing still in the face of innovation is the riskiest move you can make. The businesses that will thrive in the coming years are those that embrace automation, data-driven decision-making, and technological evolution.

Collabit Connect is that evolution for field service management. We’ve built the tools that allow you to work smarter, not harder. By adopting Collabit Connect, you can automate tasks, gain real-time insights, and drastically reduce operational inefficiencies—all while cutting back on unnecessary site visits.

And here’s the best part: you can offer a higher level of service and still charge your clients the same, or more. Clients value precision, efficiency, and proactive management, and that’s exactly what Collabit Connect enables you to deliver.

If Kodak teaches us anything, it’s that the future won’t wait for us to catch up. At Collabit, we’re not just offering you software; we’re offering you the key to staying ahead in a world where automation is the new norm.

The question is: will you be like Kodak, or will you embrace the future that’s already here?

The Future is Now—Are You Ready?


Don’t wait until it’s too late. Embrace the power of automation with Collabit Connect and secure your place in the future of field service management. Because if there’s one thing we’ve learned from Kodak, it’s that those who hesitate in the face of innovation risk being left behind.

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